Apple Relaxes App Store Monopoly in Brazil
Brazilian developers can now distribute iOS apps through alternative stores
Apple has made a significant concession to Brazilian regulators, allowing developers in the country to distribute their iOS apps through alternative app stores and process payments for digital goods and services outside the App Store. This move follows similar revisions in the EU and Japan, and marks another crack in Apple's long-held control over the iOS app ecosystem.
The decision is part of Apple's agreement with Brazil's competition regulator, the Conselho Administrativo de Defesa Econômica (CADE). This agreement loosens Apple's rules in Brazil, paving the way for alternative app stores and payment systems.
Apple has introduced new protections for Brazilian users, including a notarization process for iOS apps distributed outside the App Store. Developers will also need to agree to updated terms in the Apple Developer Program License Agreement, which includes the new 5% Core Technology Commission (CTC) fee structure.
Key Changes in Brazil
- Alternative app stores will be allowed to distribute iOS apps in Brazil
- Developers can process payments for digital goods and services outside the App Store
- New protections for users, including notarization and authorization requirements
- 5% CTC fee structure will apply to apps distributed through alternative stores
The updates reflect Apple's efforts to address regulatory pressures and competition in the app ecosystem. The company has faced legal battles and regulatory scrutiny over its control over the App Store, including a recent court decision in the Epic Games lawsuit. By relaxing its rules in Brazil, Apple is taking a step towards greater flexibility and competition in the iOS app ecosystem.
Apple has given developers until July 6, 2026, to agree to the updated terms in the Apple Developer Program License Agreement. The company's decision marks a significant shift in its approach to the app ecosystem, and could have implications for developers and users around the world.