Apple's Siri AI Finally Arrives, But Does It Feel Anticlimactic?

Apple's long-awaited Siri AI has finally arrived in the consumer beta build of iOS 27, but its launch feels somewhat anticlimactic.

After years of delays, Apple's AI assistant has finally been upgraded to understand personal context, tap into broad world knowledge, and surface relevant information stored on your iPhone. However, the arrival of Siri AI feels like fixing a longstanding bug rather than a revolutionary breakthrough, given the rapid advancements in AI technology.

The AI race has surged ahead in the months and years Apple has dawdled on AI. Today, AI tools are coding and building software, AI agents are completing multi-step tasks, and AI is working alongside you, using your computer, reasoning, thinking, remembering, creating media, and more.

That being said, Apple's Siri AI is still a valuable and useful tool. With its launch, Apple has delivered on its promises and then some. You can now have natural, back-and-forth conversations with Siri, which has settings that let you tweak the expressivity and pacing of its voice responses.

You can also type to the assistant, if you choose, or use it via a dedicated app for the first time, referencing past conversations. The assistant can understand your personal context, helping you find things like photos, emails, contacts, texts, or calendar appointments - even when you're not quite sure what you're looking for or where.

For instance, you could ask it to pull up the last receipt you saved on your iPhone, without saying where it was stored or what the receipt was for, and Siri will find it for you. You can also ask it about things you've saved only as a photo, like your Driver's License number from a pic of your license, or a QR code you screenshotted to reference later, as a reminder to visit someone's website.

Siri can brainstorm with you, too. Among other things, it can help you refine ideas, learn about a new topic, or explore a recipe - like suggesting something you can make with your random ingredients in your fridge! You can ask when your favorite band is playing or when a particular event is, and Siri answers correctly, giving you the information you need, based on your location.

You can use Siri in the Camera's viewfinder to learn about things in the real world or to help you split a restaurant bill with your friends. In short, it's exactly what you always hoped Siri would be: a useful assistant that lets you use your iPhone easily, just by talking, and one that can answer questions of any sort instead of shuffling you off to the web.

These improvements were made possible by Apple's partnership with Google for the use of its Gemini AI models. Apple didn't just slap its name on Gemini AI; it used Google's technology to train and refine its own proprietary Apple Foundation Models. The result is AI models designed to run on Apple's own Silicon and on its Private Cloud Compute infrastructure and actually work.

The general public who don't run beta builds on their devices will gain access to the new Siri when Apple officially releases iOS 27, expected in September.