Ferrari and IBM Team Up to Create the Ultimate F1 Superfans

Using AI to overhaul the Ferrari fan app, the partnership aims to make each fan feel like the team knows them.

Tech's Hottest New Deal-Making Destination: The F1 Paddock

The F1 paddock has become a hub for startups and venture capitalists to strike deals, with many firms hosting side events and leveraging the sport's tech advancements.